Gift Cards Grow

By 2009/04/21Gift Cards

Gift cards are a growing business that’s getting larger every year. More than two-thirds of customers use the cards, fueling a market that grew to $100 billion in 2007.  With thousands of retailers, from specialty stores to restaurants, offering  custom gift cards, the segment is growing well beyond holiday use. Consumers are increasingly using the cards as incentives, special gifts and rewards every day of the year.