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Adding Value To Your Plastic Cards - Plastic card

Adding Value To Your Plastic Cards

By 2009/09/05News

“I need 10,000 custom membership cards, printed 4 over 1 with each card personalized.  Give me your best price, because that will be the decision criteria”  How many time have we heard this or something very similar?  Seems to be more and more with our current economic condition.

Price will always play a major role in a client’s decision making for a plastic card products orders.  However, for many customers, the cards are just one part of a larger application.  We are finding that our customers need carriers to hold the cards, letters and envelopes for mailing them and tailored storage and distribution services for getting the product where it needs to go in a fast, economical and efficient manner.

Most custom gift plastic cards, loyalty card solutions and custom plastic ID card applications require these and other additional services to complete their objective – get into customers hands for use.   Teraco offers a wide range of additional services and capabilities that can make us a one stop shop for these programs.

  • Complete encoding, embossing, imaging and personalization services
  • Printing capabilities for carriers, envelopes, letters, brochures, inserts, etc.
  • All affixing services and capabilities
  • Mail and letter shop services
  • Inventory management, storage and distribution services
  • Itemized statement billing
  • Activation label production and affixing
  • Customized reporting

There is true value in these services that many card manufactures cannot, or will not, provide.  Also, many companies take these services on themselves without doing a real cost benefit analysis to see how cost effective it is to outsource these functions, not to mention significant gains in turn time and efficiency in most cases.

One of my philosophies has always been bring more value to the table that what the was originally asked for.  The only thing that can happen is it will not be needed.  If you don’t present it, you will never now.   Think beyond the core product to see where and how you might use the item to build loyalty, acquire and retain customers and build brand recognition.

plasticcardonline can help.  As the a premier plastic card supplier, we can meet all of your needs.  Give me a call and let’s see what we can do together!


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