Recession Priced Promotions


No doubt that economic uncertainty causes any business to pause and take a second look at promotional spending.  Unfortunately. when marketing budgets are sliced and dice what was originally mean to stabilize the bottom line can end up contributing to a downward spiral.  Lack of proper promotions and PR in a recession can lead to even more troubled times.

Here are Five quick ideas for low cost, big impact plastic promotions that wont crunch you cash but give bang for your buck:

Promotional Gift Cards – Print a nice plastic card that looks and feels like a legit gift card and use it it as a simple barcoded coupon to drive business

Corporate Luggage Tags
– A laminated luggage tag with a write on back is a great way to promote a business or organization at a tradeshow or destination event.  By definition people have traveled to get there and  custom printed luggage tag are a great premium

Custom Hotel Key Cards - Promotional hotel keys are a hot ticket.  Work with a host hotel to help promote private events or work with area restaurants or tourist destinations to pay for keys that will be issued to guest at nearby hotels.

Promotional Business Cards
-  a nice four color plastic business card has some serious wow to it when you hand it to a client or prospect.  The reaction you get will surprise you.

Custom Keytags – almost everyone has keys and custom printed keytags are a fantastic promo tool to keep a marketing message close to people hands and in their minds.

So now that you have some idea’s… how do you find the right card manufacturer?

Many vendors (including plasticcardonline) offed high quality plastic card products in four color process printing and low minimums.  If time is of the essence, make sure a supplier offer quick proofs (via online systems) and fast turn around times.   If you want a green slant to your promotion, make sure the supplier has options for recycled plastic cards or corn card solutions. Finally compare a few quotes to get the best deal.

All in all plastic card promotions are a really good deal.  You get high value and good visual

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